Virtual Influencer Event | Boom Beauty

As the influencer manager and producer of the first-ever mature skin virtual event, I had the incredible privilege of curating an unforgettable experience for a carefully hand-picked list of 60 pro-age beauty influencers. Each guest received a thoughtfully packed PR box, filled with all the essentials for a truly interactive and engaging experience—everything from a ring light to enhance their Zoom experience, to a luxurious gua-sha, a gratitude journal, and so much more.

It was heartwarming to see everyone come together, not just as influencers, but as passionate individuals eager to embrace and celebrate the beauty of aging. The event agenda began with an invigorating facial yoga and gua-sha session led by @face.fitness.club, followed by an insightful lecture on menopausal skin by the brilliant @trishakhannamd, and a makeup masterclass from the talented @katyhollandbeauty. We wrapped up with uplifting final thoughts from coach @pilargerasimo that left everyone feeling rejuvenated inside and out.

What made this event so special was its ability to reframe the conversation around aging—showing that it’s not something to fear or hide, but rather something to embrace with confidence and grace. I’m so incredibly grateful to have been a part of a movement that celebrates aging as a beautiful, empowering experience. This event wasn’t just about skin care or makeup; it was about creating a space where every participant, regardless of age, felt seen, heard, and valued. To witness that level of empowerment and positivity was truly a dream come true, and I feel so fortunate to have contributed to a moment that is paving the way for more inclusive, age-positive conversations in beauty.

You can watch the highlights of this event by clicking here.